Parador is a leading international interior brand, born from a passion for craftsmanship and a strong will to create beautiful spaces more sustainably. The German flooring experts have provided high-quality products to their international customers since 1977.
For their upcoming range of stylish engineered wood floors, they chose the market's most well-known and user-friendly installation system, Välinge's 5G technology.
"Parador is known for continuously delivering floor products that push the boundaries of design, durability and functionality. When we now experience an increased demand for easy-to-install, high-quality floors, we naturally want to offer customers the best solution on the market”, says Head of Product Management Sven Kleinsang.
Välinge has a profound knowledge of creating smart and reliable floor locking systems and their 5G Fold Down technology is known worldwide to be the fastest, easiest, and most reliable installation system available.
Niklas Borgquist is Key Account Manager at Välinge, he reveals that the company is experiencing a rapid increase in demand for easy-to-install products among consumers, installers, and retailers in the European and American markets.
“When looking for high-quality, reliable results and a less time-consuming installation process, 5G Fold Down is the answer. The technology is so well known that influential flooring companies consider it an important addition to their products to create a more competitive offering.”
For Parador and their new engineered wood floors range, Välinge's 5G technology means that they can offer market-leading products that are easy to install with beautiful, durable floors as a result – perfectly in tune with the market's desires.